Campaigns
2023 Hospitality Campaign
WOT launched the Hospitality Campaign in February and it will run through September. The campaign aims to raise awareness among potential hospitality workers through a series of short videos featuring Current Wyoming Hospitality Workers.
The campaign focuses on the unique nature of working in the hospitality industry in Wyoming and highlights tasks that allow for the exploration of the great outdoors. This campaign will help to create a pipeline for new Modern Explorers through entries and to showcase the best of small businesses in Wyoming by featuring the unique jobs and people that make up the hospitality industry. In Wyoming, hospitality careers offer so much more than a paycheck. They kickstart a lifetime of exploration, adventure, and growth.
Media Buy Summary
Questions or Comments?
Reach out to our Brand Integration Senior Manager, Becky Oswald.