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Industry News

Where in the World is the Global Partnerships team? 

James Scoon, Director of Global Partnerships, attended Brand USA’s Travel Week in London at the end of October. Travel Week is a premier event that connects WOT with travel industry leaders from regions all over the world. Over the course of the event, James was able to network with other industry professionals, participate in meetings highlighting Wyoming to prospective clients and listen to the state of the industry and what lies ahead from Brand USA’s new CEO, Fred Dixon.  

James was also on the road overseas for the Great American West UK/France Sales Mission in early December. This sales mission gives WOT the opportunity to highlight Wyoming and our partners to representatives working directly within the UK and France markets. Meetings with various tour operators, organizations and their sales staff are a resource that helps WOT with promoting Wyoming as an attractive travel destination.  

WOT will be at numerous shows and sales missions throughout 2025 as well, so be on the lookout for more information on our travel endeavors in the coming months!  

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